Services

Help with product, delivery and modernisation work. Each offer starts from a challenge you may already recognise.

How these offers work

Each offer draws on work I have done as a developer, as a co-founder, in enterprise product leadership and on my own products. I am confirming them one by one before they become standing services.

There are no packages or prices here. Scope, format and terms are agreed in conversation, once we both know what the problem is.

Start from the challenge

Eight offers have their own page. Find the question closest to yours.

A drafting board seen from above with a T-square, set squares, a protractor, a circle template, an eraser and a brush laid on gridded paper beside a sketched cube.
Drafting tools: plan before you build.Credit: "Drafting board with T square and drawingtools" by Swtpc6800 Michael Holley, CC BY-SA 4.0, via Wikimedia Commons
Vintage rubber stamps, a date stamp and an ink bottle in a glass display case, beside a pile of worn leather-bound books and old library cards.
Rubber stamps and record books from a library’s working past.Credit: "SANDNES BIBLIOTEK … Vintage rubber stamps ink stationery library cards old books" by Wolfmann, CC BY-SA 4.0, via Wikimedia Commons

The full catalogue

Sixteen offers in six groups. Where a detailed page covers an offer, the offer name links to it.

Product Leadership & Strategy

OfferWho it helpsWhat it produces
Product strategy and visionFounders and enterprises unsure what the product should solve, or for whom.Strategic diagnosis, vision, product outcomes, strategic options and a decision record.
Product discovery and validationTeams building from internal assumptions.Problem research plan, interviews, hypotheses, experiments and an opportunity map.
Roadmap, prioritisation and MVP definitionTeams facing scope overload, competing stakeholders and unclear releases.Outcome-led roadmap, prioritisation framework, MVP boundary and release rationale.

Leadership, Delivery & Product Operations

OfferWho it helpsWhat it produces
Fractional product leadership advisoryProduct organisations needing senior guidance without an ongoing executive hire.Leadership cadences, strategic coaching and a decision and governance model, subject to confirmed availability.
Product operating model and delivery improvementTeams with unclear decision ownership and unreliable software delivery.Role and scope model, backlog governance, release rhythm, requirements and acceptance standards.
Product KPIs, analytics and measurementTeams shipping features but unable to judge their value.KPI tree, measurement plan, dashboard specification and a review cadence.

Enterprise Modernization & Workflow Transformation

OfferWho it helpsWhat it produces
Enterprise digital transformation strategyOrganisations held back by legacy processes and fragmented applications.Current-state map, target capabilities and a staged modernization roadmap.
Business process digitalisation (BPM)Teams running approvals and internal workflows on paper, Excel and email.Process discovery, redesigned flows, decision rights, data model and automation backlog.
Enterprise platform integration planningOrganisations with disconnected ERP, CRM, POS, HR and operational systems.Integration inventory, requirements, dependencies, ownership and staged architecture decisions.

Engineering-Led Product Execution

OfferWho it helpsWhat it produces
Technical product architecture and feasibilityBusiness-led visions with unclear implementation boundaries.Architecture options, feasibility assessment, non-functional requirements and a trade-off register.
Software product executionTeams that need to turn product scope into a buildable system with dependable delivery.PRD, SRS or stories, execution roadmap, team and vendor coordination and an acceptance plan. Coding scope is agreed separately.
Product quality and release-readiness reviewTeams preparing a release without operational certainty.Launch checklist, test and reliability risks, monitoring and rollback expectations. Not a security certification.

AI & Modern Workflows

OfferWho it helpsWhat it produces
AI use-case discovery and product strategyLeaders asking where AI actually creates value.Workflow audit, use-case screening, value and risk hypotheses and prioritised experiments.
AI-assisted product and engineering workflowsTeams exploring assistants, coding agents and automation.Workflow design, human approval gates, documentation patterns and a quality evaluation process.

Websites & Digital Experiences

OfferWho it helpsWhat it produces
Websites, product marketing sites and experience strategyFirms and professionals needing credible, discoverable web experiences.Content architecture, UX direction, responsive site scope, and build and handover as separately agreed.
SEO/GEO-ready content and information architectureWebsites whose products or services are hard for people and crawlers to understand.Entity and content inventory, semantic page models, internal linking, technical SEO and an AI-answer readiness plan.
An 1897 architectural blueprint: white line drawings of building cross-sections on deep blue paper, with handwritten Dutch titles.
Sections for four villas, a blueprint from 1897.Credit: "Architectural drawing from the Engetrim archive, ref. obj-0000187" by Jules Bilmeyer Joseph Van Riel, CC0, via Wikimedia Commons

Not sure which fits?

Describe the situation in a few lines. We can work out together whether any of this fits, and which part.

Discuss a challenge